Golden Gate Open

Held at Stanford, the 2023 Golden Gate Open was the only combined ATP/WTA 125 Challenger tournament in Northern California. Due to the construction of a new Stanford tennis facility, the GGO is on hiatus until 2026. As the brand director, I developed a comprehensive brand identity, including positioning and the design of visual assets such as logos, websites, onsite signage, digital and print collateral, social media content, pitch deck, and merchandise.